How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 08:42
Product
Good marketing is doing this well.
Processes
Discovery of a Lifetime: Student Discovers Ancient “Living Fossil” Underneath Rock - SciTechDaily
Place
Price
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
There’s a hidden rule that all life on Earth must follow, research claims - Boy Genius Report
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Perception
What is the most interesting question you can ask to get to know someone?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
People
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.